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- Protein barsProtein bars We offer protein bars inspired by the motto “Simple is better”. We tried to create products according to our own recipe, which are both natural and tasty. We are proud to share that in the production process we use innovative technology and quality raw materials so that only the best reaches you. Protein bars are intended for consumption by both active athletes and people interested in healthy eating. Clean Protein Bars We believe that everyone has the right to know what they are putting into their body when they eat, so we have selected the best ingredients to create our protein products. In our new protein bars you will find only 5 main ingredients. These are nuts, cocoa mass, cocoa powder, dates and protein. Nothing more. These ingredients contain a variety of high-quality fats, carbohydrates, fiber and protein to give you the fuel you need for the day. We offer cocoa and peanut butter flavored protein bars. With us, you will also find a delicious Vegan version with cocoa and peanuts, which contains high-quality pea protein. Tempting protein bars are created without artificial sweeteners, colors, gluten, GMOs, soy, hydrogenated and trans-fats. Our protein bars achieve their natural sweetness…
- Protein powderProtein powder Active Choice is a Bulgarian brand offering a wide range of quality protein products, one of which is protein powder. To make sure that you get the best protein shakes, we choose the highest quality raw materials and apply innovative technologies in the production process. After the approval of a team of specialists with 25 years of experience in the food industry, the protein powders are ready to consume to give you the energy you need and the enjoyment you deserve. We are proud to offer you a protein powder that features unique benefits to maximize your health and reach your goals. Whether you’re drinking protein shakes for muscle building, weight loss, energy, or post-workout recovery, you’ve come to the right place. On our site you will find protein powders with great taste and uncompromising quality. What are proteins Protein is a combination of large and complex molecules that play an important role in the functioning of the body. They act as structural components of cells, enzymes, hormones and other molecules. Proteins consist of long chains of amino acids that are responsible for the development of muscle and bone density and also help regulate hormones and enzymes. As…
- Protein creamProtein cream Active Choice offers an exclusive selection of protein creams, suitable for daily intake during breakfast, for dessert or as a snack during the day. Each protein cream is created according to its own recipe, which has undergone changes and refinement over several years to reach you in its current flawless form. Protein creams are intended for consumption by both active athletes and people who lead an active life and are interested in healthy eating. Protein cream with a clean composition The highest possible quality raw materials are included in the composition of the products, which guarantee that the intake of this protein dessert will only bring benefits to the body. In the content of the products you will not find artificial sweeteners such as aspartame, glucose-fructose syrup, sucralose and acesulfame K. Our protein creams owe their sweetness to natural sources such as stevia and maltitol. In this way, you can enjoy a cream with a low glycemic index, which will keep your blood sugar levels normal. We add premium Dutch protein concentrate to the protein cream, reaching a total content of 20% – 25% protein – the highest you can find among competing products. In every possible way…
- Vegan proteinVegan Protein If you are lactose intolerant and cannot consume animal products, but still want to add adequate amounts of protein to your diet, vegan proteins are the solution for you. These plant-based proteins are easily soluble, have a pleasant taste and smell, and help you get not only protein, but also the necessary valuable amino acids. Why replace protein powder with vegan protein powder Vegan protein powders are suitable for people who follow a vegan or vegetarian diet, or suffer from an allergy or intolerance to proteins from animal sources. What is vegan protein powder Protein powders are made from animal sources, making them unsuitable if you follow a vegan, vegetarian or other type of diet that excludes the consumption of animal products. Vegan protein powder is an ideal plant-based alternative to protein powders. The plant sources from which vegan protein powder is produced are most often pea, soy, rice, hemp and others. What are the health benefits of vegan protein powder Vegan protein powder has a variety of health benefits. Among the main ones are: Complete source of protein. This is because many vegan protein powders supply all nine essential amino acids. Helps with muscle growth and recovery.…
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Home
Products
- Protein barsProtein bars We offer protein bars inspired by the motto “Simple is better”. We tried to create products according to our own recipe, which are both natural and tasty. We are proud to share that in the production process we use innovative technology and quality raw materials so that only the best reaches you. Protein bars are intended for consumption by both active athletes and people interested in healthy eating. Clean Protein Bars We believe that everyone has the right to know what they are putting into their body when they eat, so we have selected the best ingredients to create our protein products. In our new protein bars you will find only 5 main ingredients. These are nuts, cocoa mass, cocoa powder, dates and protein. Nothing more. These ingredients contain a variety of high-quality fats, carbohydrates, fiber and protein to give you the fuel you need for the day. We offer cocoa and peanut butter flavored protein bars. With us, you will also find a delicious Vegan version with cocoa and peanuts, which contains high-quality pea protein. Tempting protein bars are created without artificial sweeteners, colors, gluten, GMOs, soy, hydrogenated and trans-fats. Our protein bars achieve their natural sweetness…
- Protein powderProtein powder Active Choice is a Bulgarian brand offering a wide range of quality protein products, one of which is protein powder. To make sure that you get the best protein shakes, we choose the highest quality raw materials and apply innovative technologies in the production process. After the approval of a team of specialists with 25 years of experience in the food industry, the protein powders are ready to consume to give you the energy you need and the enjoyment you deserve. We are proud to offer you a protein powder that features unique benefits to maximize your health and reach your goals. Whether you’re drinking protein shakes for muscle building, weight loss, energy, or post-workout recovery, you’ve come to the right place. On our site you will find protein powders with great taste and uncompromising quality. What are proteins Protein is a combination of large and complex molecules that play an important role in the functioning of the body. They act as structural components of cells, enzymes, hormones and other molecules. Proteins consist of long chains of amino acids that are responsible for the development of muscle and bone density and also help regulate hormones and enzymes. As…
- Protein creamProtein cream Active Choice offers an exclusive selection of protein creams, suitable for daily intake during breakfast, for dessert or as a snack during the day. Each protein cream is created according to its own recipe, which has undergone changes and refinement over several years to reach you in its current flawless form. Protein creams are intended for consumption by both active athletes and people who lead an active life and are interested in healthy eating. Protein cream with a clean composition The highest possible quality raw materials are included in the composition of the products, which guarantee that the intake of this protein dessert will only bring benefits to the body. In the content of the products you will not find artificial sweeteners such as aspartame, glucose-fructose syrup, sucralose and acesulfame K. Our protein creams owe their sweetness to natural sources such as stevia and maltitol. In this way, you can enjoy a cream with a low glycemic index, which will keep your blood sugar levels normal. We add premium Dutch protein concentrate to the protein cream, reaching a total content of 20% – 25% protein – the highest you can find among competing products. In every possible way…
- Vegan proteinVegan Protein If you are lactose intolerant and cannot consume animal products, but still want to add adequate amounts of protein to your diet, vegan proteins are the solution for you. These plant-based proteins are easily soluble, have a pleasant taste and smell, and help you get not only protein, but also the necessary valuable amino acids. Why replace protein powder with vegan protein powder Vegan protein powders are suitable for people who follow a vegan or vegetarian diet, or suffer from an allergy or intolerance to proteins from animal sources. What is vegan protein powder Protein powders are made from animal sources, making them unsuitable if you follow a vegan, vegetarian or other type of diet that excludes the consumption of animal products. Vegan protein powder is an ideal plant-based alternative to protein powders. The plant sources from which vegan protein powder is produced are most often pea, soy, rice, hemp and others. What are the health benefits of vegan protein powder Vegan protein powder has a variety of health benefits. Among the main ones are: Complete source of protein. This is because many vegan protein powders supply all nine essential amino acids. Helps with muscle growth and recovery.…
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A healthy lifestyle is not a diet

By: Active Choice

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There is a common misconception that healthy eating is a form of “dieting”. Why good lifestyle and attitude to food equals deprivation? In this short material we will introduce our point of view.

Healthy eating is subject to personal interpretation. Each person is different, every taste is different. It is important to find balance, moderation and diversity. The point is not to declare to the whole world (or just on Facebook) that we eat healthy. It is not enough to take a picture of the quinoa bowl and upload it to Instagram, if you then we intend to raid the chip package. The healthy lifestyle it should not be “for” and “before” others, but to accept it as care and love to themselves.

Food should bring us satisfaction, help us to we feel better. Healthy eating is not measured by counting calories for a week, and with a lasting change in our perception to food. If you feel deprivation and frustration – do something Incorrect. Stop. Don’t fall for certain trends or products, because someone else is doing it. Choose what matches best with your lifestyle and taste preferences. Look for information, do research, experiment with different products and recipes.

This philosophy towards nutrition inspired us to create the protein Active Choice bars. They are not part of your diet or something to try once a month. They are not just for a particular group of people or another trend. The main goal was to create a product that is delicious, with quality ingredients and in good cuts (you already know what we think about deprivation and small portions). The three series of protein bars (Pro, Diet and Taste) provide a variety of flavors and nutritional characteristics.

A positive attitude towards food is a step towards a healthy lifestyle belly. Understand your body’s needs, what you find tasty and what products you can use. Get inspired. Dare to live Okay.

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